Top 5 largest fashion brands in the world in 2022

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1. GUCCI

Gucci is an Italian luxury leather goods and fashion brand, founded by Guccio Gucci in Florence, Tuscany in 1921.


Today, under the romantic leadership of Alessandro Michele, Gucci bags are reshaping the 21st century design market.


Hailed as one of the top luxury brands in 2022, Gucci represents the pinnacle of Italian craftsmanship. And this is perhaps the answer to why Gucci is so expensive.


Despite being an expensive brand, Gucci is currently the best-selling Italian fashion brand in the world.


So why, Gucci is the largest fashion brand in the world in 2022?


● Billie Eilish and Harry Styles dressed up at the Grammy Awards, North Face Collaboration Launch.


● Gucci joins Balenciaga in the Aria collection, launching the #GucciBeloved campaign with James Corden and introducing the new Gucci Decor homeware line.


● Launch of the Vault digital store, based on the past, present and future House. Reportedly, revenue increased by 86% for the second quarter of 2021.


2. Dior

Commonly known as Dior, Christian Dior SE is a French couture house controlled and chaired by French businessman Bernard Arnault, head of LVMH - the world's largest luxury group.


Dior was founded in 1946, by French fashion designer Christian Dior. Currently the brand is being run by Pietro Beccari - CEO of Christian Dior Couture since 2018.


Dior is a brand known for products: shoes, clothes, bags, perfumes...


Dior is the second name in the top of the world's largest fashion brands because:


● Appointing Kim Jisoo (Blackpink) as a global brand ambassador.


● Launched a dedicated Snapchat lens for trying on sneakers in AR.


● Showcase the Cruise 2022 collection in Athens, showcase the menswear collection with Sacai.


● Transgender character Jin Xing participates in the brand's fragrance campaign.


● Hosted couture shows and announced a new partnership with Paris Saint-Germain Football Club.


3. NIKE

Nike is an American multinational corporation that designs, manufactures and markets sports footwear, apparel and accessories.


The appearance of the NIKE brand in the TOP of the largest fashion brands in the world in 2022 due to its revenue and popularity, increasing love from customers.


● Launched the first hands-free sneakers for adaptive athletes.


● Sales on digital platforms increased by 59%.


● Launching second Naomi Osaka collection and launching Air VaporMax 2021 with 40% recycled content.


● Expanded Rise retail store with new stores in Seoul.


● Announced the launch of the Serena Williams Design Crew collection.


● Reported revenue growth of 16% at the end of 2021.


4. LOUIS FUN

We are quite familiar with the name Louis Vuitton or LV already, right? The full name of the brand is Louis Vuitton Malletier. This is a French luxury fashion house founded in 1854 by Georges Louis Vuitton.


Louis Vuitton is the most valuable luxury brand in the world for 6 consecutive years (2006-2012). Currently, the brand has more than 460 stores in 50 countries.


Louis Vuitton's brand identity motif is the LV monogram that appears on all products from clothing, luxury leather goods, shoes, watches, accessories...


LV ranks 4th in the list of the world's largest fashion brands in 2022 thanks to:


● On display of the collection F/W'21, in the Louvre museum of Paris.


● New store opening in Ginza, Tokyo.


● Selected BTS and Naomi Osaka as brand ambassadors.


● Launching Cruise 2022 at Ax Majeure, Paris and appearing on the cover of Vogue US with Amanda Gorman's outfit.


● Partnered with Fornasetti on a new collection and released a mobile game to celebrate the founder's 200th birthday.


5. PRADA

Started as a small leather goods store 100 years ago by Mario Prada. But today, the brand is one of the most iconic fashion brands in the world.


Prada is a harmonious combination of handcrafted know-how with modern principles of environmental protection, culture and socially responsible production.


 Currently, two famous Prada designers are Miuccia Prada and Raf Simons with designs with sweet accents between classic and fun.


Prada is one of the most popular fashion brands in the world in 2022 thanks to:


● Introducing the A Second Women collection by designers Miuccia Prada and Raf Simons.


● Reported a 200% increase in online sales in fiscal year 20.


● Organized the 2nd "Sea Beyond Ocean" conservation award with UNESCO and opened more than 30 Prada outdoor advertising stores.

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